App development is the knowledge of being able to develop effective mobile applications from back-end to front-end. With our expertise and experience in app development, we help you identify how an app can supplement your existing presence or creating an app as the primary product for your business.
App development and the app should be adapted to your strategy and how the customer segments look. Should I just want an iPhone app or should you cover the full range with an iPhone, Windows and Android app?
En native applikation är en app som är utvecklad för en specifik plattform, exempelvis iOS eller Android och den installeras direkt på enheten (smartphone, pekplatta). En stor fördel är att man enklare kan utnyttja enhetens inbyggda funktioner för GPS, 3G/GPRS, kamera, gyro, etc. Detta medför ett snyggare gränssnitt och högre prestanda, eftersom applikationen körs direkt i enheten och hårdvaran nyttjas fullt ut. If you have a wide audience, it is a disadvantage that you have to create multiple versions of the same application in order to reach the entire target group. There are solutions for this, such as PhoneGap allows to develop its application once and then generated applications for their platform in native format. A further advantage of native applications is that the distribution and updates are controlled through the market channels for their platform. It makes it easier for users to find the application and update it if necessary.